Adya for institutes
Answer every admission enquiry while the student is still deciding
Admission season brings a flood of enquiries in a few weeks, and the institute that calls back first is the one that gets the counselling session. Adya calls every enquiry, answers course, fee and batch questions, and books the session with your counsellor.
- Same daycallback for every enquiry, even at the peak of admission season
- 18[2]the age under which the DPDP Act requires a parent's verifiable consent
- 11languages for students and parents: English plus 10 Indian languages
Admission season outruns the counselling team
Enquiries from ads, portals and the website spike for a few weeks a year. Counsellors spend those weeks dialling numbers that don't pick up and repeating the same answers about fees, eligibility and batch timings.
Parents call too, often in their own language and often in the evening. An agent that answers both, books the session and passes the warm leads to counsellors keeps the team on conversations that need a person.
What Adya handles for institutes
One agent across phone calls, WhatsApp, website chat and email, with your team one click away.
Enquiry callbacks
Every new enquiry gets an AI call the same day, with retries for numbers that don't answer.
Course and fee answers
Eligibility, fees, instalments, batch timings, hostel and scholarships — answered from your prospectus and fee sheet.
Counselling and demo bookings
Adya books the counselling session or demo class into your counsellors' calendars and sends a reminder.
Fee reminders
Instalment reminders with a payment link for enrolled students, stopping as soon as the fee is paid.
What a conversation sounds like
An illustrative exchange in Tamil and English. Adya says it is an AI, follows the caller's language, and writes the outcome back.
- AdyaVanakkam, I'm Adya, an AI assistant from Apex Academy. You enquired about the NEET weekend batch — shall I share the details?
- ParentYes. Fees evvalavu? Instalment option irukka?
- AdyaThe fee is ₹68,000 a year, payable in three instalments. Would you like a free counselling session with our counsellor this Thursday at 6 pm?
- ParentOkay, Thursday 6 pm book pannunga.
Rules that apply to institutes
Not legal advice — the rules we design around, with the source for each.
Children's data needs parental consent[2]
The DPDP Act requires verifiable consent from a parent or guardian before processing the personal data of anyone under 18, and bars tracking or targeted advertising directed at children. Speak to parents for minors.
Enquiry callbacks are promotional calls[1]
Calls to prospective students are promotional under TRAI's rules: use a registered 140-series number and respect DND preferences. Adya's campaigns hold calls to 10:00–19:00.
Fee reminders are utility messages[3]
A fee reminder for an enrolled student is a utility template in Meta's categories, at ₹0.115 in India. Course promotions are marketing.
What it costs, worked out
Scenario: 600 admission enquiries a month, each called for about 3 minutes, with a WhatsApp booking confirmation for each. Prices exclude GST.
Adya, billed by Amomic-AI
- Growth plan (500 min + 1 number included)₹7,999
- 1,300 call minutes × ₹6₹7,800
Telephony is in the per-minute rate. Chat, WhatsApp and email conversations come from the plan's allowance.
WhatsApp, billed by Meta at its own rates
- 600 utility messages × ₹0.115₹69
Adya adds no per-message fee. Meta invoices your WhatsApp Business account directly.
₹26.33 per enquiry called.
See all plansQuestions from institutes
Yes. Adya calls every enquiry, answers questions on eligibility, fees, instalments and batch timings from your own documents, and books a counselling session with your team.
Yes. Adya speaks English and 10 Indian languages and follows a parent who switches language mid-sentence.
For anyone under 18, the DPDP Act requires verifiable consent from a parent or guardian, and bars tracking or targeted advertising directed at children. Direct enquiry calls about minors to their parents.
Yes. Warm enquiries are assigned in the shared inbox with the transcript, and a caller who asks for a counsellor is transferred on the call.
Calling 600 enquiries for about 3 minutes each on Adya Growth comes to ₹15,799 a month plus GST — about ₹26 per enquiry.
Sources
Reviewed . Adya prices from our pricing page.
Other industries
Hear Adya answer your own customers
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